Worldpay needed to demystify their business finance offerings for a global B2B audience. The challenge was to create a visual narrative that felt both technologically advanced and human-centric, bridging the gap between data and real-world growth.
Year
Stereo Creative
Scope
animation
Timeline
2 weeks
I assisted in animating a clean, graphic motion style that utilized Worldpay’s brand palette. By focusing on real world business scenarios and slick transitions, the final video communicated the ease of securing funding, positioning Worldpay as an enabler of business potential.
The project provided Worldpay with a versatile high-end asset used across their digital platforms to drive lead generation for their finance division.
