BBC INNOVATION

BBC INNOVATION

Stereo Creative was commissioned by the BBC to produce an engaging, shareable video aimed at a 14–24 year old audience. The goal was to generate excitement around hypothetical future media concepts and digital platforms that the broadcaster was exploring.

Client

Stereo Creative

Scope

3d modeling, animation, compositing

Timeline

2 weeks

Working closely with the agency, I animated several key sequences using a mixed-media approach. We adopted a future-retro "vaporwave" design style to appeal to a younger digital audience, blending stylized graphic elements, typography, and live-action footage of BBC Radio 1 DJ Clara Amfo. The final piece was built using Adobe After Effects and Cinema 4D to create smooth transitions across a variety of abstract ideas.

The film was distributed across the BBC's social and digital platforms, successfully reaching its target demographic. Since its release, several of the forward-looking media concepts showcased in the animation have been actively developed and implemented by the broadcaster.

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